Marine electric drive manufacturer Torqeedo has created two dedicated business units which it says will facilitate a focused approach to the company’s recreational and professional customers.

The new Customised Solutions and Branded Retail units will be headed up by Matthias Vogel and Sven Mostögl respectively.

“The new Customised Solutions business unit will serve our marine industry and commercial maritime clientele with a dedicated team of experts in sales, application engineering, customer service, and after-sales service,“ says Fabian Bez, CEO of Torqeedo GmbH. “Matthias Vogel brings years of marine industry knowledge, strong technical skills and impressive experience in dealing with huge companies as a Tier-1 supplier to OEMs.

“He perfectly speaks their language, and is the right choice to lead projects and develop processes to better support our professional customers and their electrification strategies.”

Joining Torqeedo from Rolls-Royce Power Systems AG where he was president of Business Unit Mobile Power Solutions, Vogel has also worked for MTU and Siemens.

Vogel comments: “I am delighted to work at an agile, dynamic company where you can set up new standards and shape the maritime future. Torqeedo engineers are already working with numerous commercial shipyards and boatbuilders to electrify their offerings and serve the market’s demands. We have exciting times ahead. In the coming months, we will develop a more modular system toolbox to combine the principles of customisation and serial production and make electrification even easier for our professional customers.”

Bez continues: “We’ve established the Branded Retail business unit to transform boating by developing even more compelling products, elevating our customer experience and developing the global network of Torqeedo dealers, distributors and service partners. Sven Mostögl has years of experience in building strong recreational brands in the outdoors industry and together we will bring the joy of sustainable boating to the next level.”

Mostögl’s experience stems from various international sales, product and design leadership positions for outdoor brands such as Bergans of Norway, Black Diamond and The North Face.

“Torqeedo is a great brand with a strong reputation in the maritime industry,” says Mostögl. “The combination of a high-tech product, a fantastic brand and a true purpose behind it are compelling to me. That’s why the opportunity to develop the market for zero-emission electric mobility on the water at Torqeedo is so exciting – and very close to my heart.

“We already have a fantastic portfolio of reliable, efficient, powerful and sustainable products. Together with my fantastic team of highly skilled experts, we will work on elevating the customer’s brand experience in a holistic way.” 

Last month (June 2023), Torqeedo launched a new battery option for its Deep Blue series of powerful electric drives, which it says leverages lithium iron phosphate (LFP) chemistry and delivers 80 kWh of energy storage, twice the capacity of the previous generation of Deep Blue batteries.

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