Sanlorenzo Yachts UK appoints new managing director and seeks sales managers
Nick Hatfield has been promoted to the role of managing director for Sanlorenzo Yachts UK.
As part of the Ancasta Group, Sanlorenzo Yachts UK was previously managed centrally with Hatfield as sales manager but, following the business’ significant growth over the last four years, he will now undertake the position of managing director to spearhead the company’s continued development and success.
Hatfield will officially take up his new role on 1 January 2025.
“I am delighted to be charged with taking Sanlorenzo Yachts UK to the next level,” says Hatfield.
“Over the last few years, we have made significant inroads in bringing this exclusive Italian yacht brand to the UK and Ireland market, expanding our award-winning team in both the sales and aftersales departments to support our growing base of distinguished clientele.
“This expansion will continue as we seek new sales managers to strengthen the team further, as well as establish a permanent presence in London.”
In August 2024, Sanlorenzo also announced the expansion of its aftersales team.
Managing director of the Ancasta Group, Nick Griffith, says: “In 2020, Nick led the introduction of the incredible Sanlorenzo brand to the UK market, to serve the growing demand for made-to-measure yachts amongst UK-based consumers.
“Nick’s 17 years of yacht sales experience, his in-depth knowledge of the Sanlorenzo brand, and his understanding of the UK market, make him the ideal person to take the reins and drive the business forward. I am extremely confident that the business is in great hands, and I look forward to seeing it grow as we strengthen our relationship with the iconic shipyard.”
Sanlorenzo creates made-to-measure yachts with a high level of customisation available. With the exterior aesthetic the only pre-defined factor, Sanlorenzo’s portfolio comprises innovatively designed customisable yachts ranging from 28 to 38-metres in length.
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