The National Marine Manufacturers Association (NMMA) has appointed Marie-France MacKinnon as its executive director for Canada.

MacKinnon officially joined NMMA Canada on 1 May 2023, and will oversee the association’s strategic and advocacy efforts nationwide.

“We are excited to welcome Marie-France to the team. She comes to NMMA Canada with over two decades of developing and executing government relations plans to drive results in public policy. Her thought leadership will be essential to leading strategic initiatives for NMMA Canada and ensuring the growth of the recreational boating industry,” says NMMA president Frank Hugelmeyer.

MacKinnon has over 25 years of experience working in public affairs and communications in the private and public sectors. She most recently served as senior vice president of public affairs and communications for the Canadian Meat Council.

“I’m honoured to have been chosen by NMMA to lead the strategic priorities for NMMA Canada. I look forward to working closely with the leadership team, Canadian members and industry stakeholders across the country and in Quebec to protect and grow recreational boating,” says MacKinnon.

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